Hi, I'm Aiden Imbeau!

Marketing Communications Specialist

I'm a marketing communications specialist with a passion for communities, engagement, accessibility, and storytelling! Holding a diverse background in community development, gaming, and event management, I am committed to curiosity, continuous learning, and creative exploration.

I graduated from Western University with an Honours Specialization BA. in Media, Information & Technoculture.

I'm always seeking new opportunities and experiences, so please feel free to reach out!
→ View Past Work Samples
Skills

Community Development

Digital Marketing

Copywriting & Technical Writing

Content

Social Media

Generalist Design

Strategy

Project Management

Administration

Platforms and Technologies

Creative Programs:

  • 2D Software: 
    • Adobe Photoshop
    • Adobe Illustrator
    • Affinity Photo
    • Affinity Designer
    • Canva
  • 3D Software:
    • Blender
    • Maya
  • Video Editing:
    • Adobe Premiere Pro
    • Davinci Resolve
  • Capture Software (OBS Studio, etc.)
  • Computer Aided Design (AutoCAD, Vectorworks)
  • Game Engines (Unreal Engine, Unity, Godot)

Management Programs:

  • Agile Programs:
    • Jira
    • Confluence
    • Basecamp
  • Website Design:
    • Webflow
    • Figma
  • Forum Builders (Invision Community)
  • Workspaces (Google, Microsoft)

Social Platforms:

  • Instagram
  • TikTok
  • X (fka Twitter)
  • Bluesky
  • Reddit
  • Discord
  • Proprietary Forums
Experience

Freelance | Marketing Communications Specialist
2025-Present | Remote

Naturally Intelligent | Marketing Specialist, Contract
2025, 5-month contract, ongoing Freelance | Calgary, AB

  • Curated social media and content calendars, increased to a 3-6.1% engagement rate on various platforms.
  • Created copywriting and PR materials, press, media, and festival outreach, and produced promotional trailers and marketing content.

Digital Extremes | Community Developer, (Game) Intern
2024 | London, ON

  • Developed communications strategies, user agreements, prepared and organized marketing assets, and assisted in the site launch of official community forums.
  • Fostered community engagement through various social media and communications platforms, and collaboratively developed livestreamed and in-person events.
  • Maintained user research, advocacy, and open dialogue on social channels to support live operations, user transparency and iteratively improve a product’s live builds and new releases.

The University of Western Ontario | Honours Specialization BA. Media, Information & Technoculture
2025 | London, ON

  • Faculty of Information & Media Studies Dean's Honour List
  • Previously, Computer Science (2021-23)
Community Involvement

Calgary Game Developers Association | Director
2025-Present | Calgary, AB

  • Responsible for game jam and event planning and execution, diversity efforts, and retention and outreach strategies.

Western Game Design Society | President, Vice-President Events
2022-25 | London, ON in association with The University of Western Ontario

  • Organized 2 Southern-Ontario-wide game development competitions, averaging 70 participants, and an average of 1.6 internal events a week per year.
  • Developed marketing, communications, and retention strategies, increasing paid membership by 187% (40 to 115 members)  in two years.
  • Created working relationships with several game studios, proprietary software firms, and non-profits, forming online/in-person events, tours, and sponsorships.

LoJam - London Game Jam | Event Organizer
2024-25 | London, ON

‍London Game Developers (Association) | Volunteer Staff & Organizer
2023-25 | London, ON

Licenses & Certifications

Ethical Conduct for Research Involving Humans (TCPS 2: CORE 2022)
Issued February 2024 by the Government of Canada #0001281284

© 2025 Aiden Imbeau. All rights to their respective owners.
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